Some Lessons from the Trenches: Book Business Magazine's Virtual Conference (Slideshow)

Today Book Business Magazine’s Digital Content Day @ Your Desk virtual conference kicked off and ran without a hitch thanks to the hard work of the folks running it. I was delighted to be a presenter during the Social Media Strategies that Sell Books session with Erik Qualman, author of Socialnomics.

In my presentation I spoke about the nuts and bolts of executing an effective social media strategy. I tried to provide attendees with some concrete steps they could take immediately after the session. I outline the social media strategies that have worked for me in the past, and I touch upon some embarrassing setbacks as well.

The presentations are available on-demand for the next 90 days. They are free to watch, and I encourage you all to register for the free conference and check them out.

I’ve provided the slides here in case you’d like to page through them. But for the full-on experience where you can listen to all my stunning insights and bone-headed “ums and ahs”, you’ll have to check out the conference.

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