Small Business
Twitter—the wildly popular “micro-blogging” service—is making a giant impact on the internet, and joining the ranks of internet giants by doing so. If you’ve watched any cable news program in the last year, you’re probably already familiar with how it is helping to cure us all of the reckless habit of using sentences longer than 140 characters—this one is 163! (E-Gasp.) But, the lesser-known—and possibly more important—impact is how Twitter is helping to improve the traffic tracking tools online. The Back Story Twitter is a brilliant little shoehorn. Its 140 character limit was originally built into the system so that the service would...
Read MoreI realized the other day that I’ve now spent over ten years working with small business web sites. Has the internet even been around 10 years?! Was it really 13 years ago that I was ducking class and hiding in the school’s computer lab so I could “email” the fellow geek sitting at the computer next to me? (Apparently yes, it has been over ten years.) Over the last decade, I’ve built, rebuilt, optimized, launched, tracked, and torn down some pretty great (and pretty bad) sites. And I’ve learned a thing or two about how to squeezed the most out of a site’s visitor traffic. When business owners are looking to boost the effectiveness...
Read More